Business & Economics - Consumer Behavior

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Chasing Cool: Standing Out in Today's...

Noah Kerner

* Mp3 CD Format *. The former creative director and co-CEO of Barneys joins forces with a celebrated 28-year-old marketing maverick to teach readers how to break through the clutter and achieve a relevant point of difference in this e...

Unabridged MP3-CD
Published: May 2007

Cheap: The High Cost of Discount Cult...

Ellen Ruppel Shell

Atlantic Monthly correspondent Ellen Ruppel Shell uncovers the true cost---in economic, political, and psychological terms---of our penchant for making and buying things as cheaply as possible.

Unabridged MP3-CD
Published: Jul 2009
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