Details
Rent Free Prize Inside / Purple Cow
Author:
Format: Abridged CD
Publisher: Penguin/Highbridge
Published: May 2005
Genre: Fiction - General
Retail Price: $36.95
Discs: 5
Synopsis
The best-selling author of Permission Marketing shares the secrets of creating innovative marketing approaches when traditional ones have stopped working, explaining how to find success by building one's best ideas right into a product or service and emphasizing the importance of creativity, initiative, and strategy, in a two-in-one audio rendition that also includes the best-selling Purple Cow. Read by Seth Godin. Simultaneous.